2017 France

41 feminine table football

Type of project: Event Download PDF Developed by: Credit Agricole www.youtube.com/watch?v=LsIYScxIGnI

Synthesis of the case study

To celebrate the 7th FIFA Women's World Cup and raise awareness on the issue of the feminization of football in a symbolic and playful way, the French Bank Crédit Agricole organized the first women's table football tournament (where the figures are female players). A roundtable on the topic of the feminization of football was also organized. To feed the debate, several specialists took the floor to share their experience and their vision on this topic. Following the round table, a mini-team tournament for female participants was organized, under the encouragement of male participants.

Contact information

Credit Agricole